2023-2024 Undergraduate Catalog 
    
    Apr 13, 2024  
2023-2024 Undergraduate Catalog

Public Relations, BA


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The Bachelor of Arts in Public Relations is designed to develop our next generations of innovative public relations leaders. Throughout this program, students learn about the many nuances of public relations that foster success in the professional arena. Students will be equipped to serve as ethical practitioners and relational champions for organizations. With courses focused on the numerous platforms of public relations, students will be well versed in the academic underpinnings of communication and how they relate to creating powerful messages that move and influence people. Students will learn to communicate strategically through a Christian worldview, whether that messaging is via social media, online, in-person events, through public relations campaigns, during a crisis, or managing an organization’s reputation. This program allows students to prepare for the future of public relations.

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