Lower Division Core Business Requirements

• ACC 250 - Principles of Accounting I
• BUS 101 - Introduction to Business
• BUS 217 - Microeconomics
• BUS 218 - Macroeconomics
• BUS 237 - Management Based on Biblical Principles
• CIS 270 - Business IT Application

Upper Division Core Business Requirements

• BUS 303 - Business Finance
• BUS 315 - Business Statistics
• BUS 334 - International Business
• BUS 356 - Business Communication Strategies
• BUS 358 - Business Law
• MKT 333 - Principles of Marketing

Upper Division Marketing Requirements

• MKT 313 - Retailing and Merchandising
• MKT 323 - Marketing Research
• MKT 353 - Integrated Marketing Communications
• MKT 360 - Digital Marketing Essentials
• MKT 443 - Personal Selling and Sales Management
• MKT 458 - Consumer Behavior
• MKT 463 - Marketing Capstone

Concentration Courses (12 units)

Students must complete all requirements in one of the following concentrations: Digital Marketing; International Marketing; Sport Marketing