2019-2020 Undergraduate Catalog 
    
    Mar 28, 2024  
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

Public Relations, BA


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The Public Relations major seeks to develop students’ skills in professional-level public relations work, including social media, event planning, media relations, campaigns for non-profits and businesses, public relations strategies, and public relations writing.

Traditional Major Program Requirements (45 units)


Concentration Courses (12 units)


Students must complete all requirements in one of the following concentrations: Integrated Marketing Communication; International Public Relations; Media Relations and Writing; New Media; Strategic Communication and Planning

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